Serving the Citizens of Sierra Madre.

Our non-profit organization is dedicated to fostering community unity and pride. By organizing vibrant and inclusive events such as the annual 4th of July parade, we celebrate the rich heritage and spirit of the city of Sierra Madre.

Sprinkle Spark the Celebration – Let’s Make 2025 Unforgettable!

Happy Day Sierra Madreans,

Isn’t it wonderful to call this charming, spirited city home? Sierra Madre isn’t just a place—it’s a family, a community, where our streets glow with laughter, twinkling lights, and holiday cheer. From our magical Winter Village Hosted by the Chamber of Commerce & to the Community Tree Lighting Celebration to moments shared downtown with neighbors and friends, these traditions keep the heart of our community shining bright.

The passionate volunteers behind Sierra Madre’s beloved events officially formed the Sierra Madre Events Committee (SMEC)—our city’s newest nonprofit dedicated to keeping Sierra Madre festive, bright, and full of community spirit. Our mission is simple: to create extraordinary celebrations that bring neighbors, families, and businesses closer together while making memories that last a lifetime.
Now, let’s talk about YOU! Your support is the sparkle behind the magic. By becoming a sponsor, you’re not just funding decorations or events—you’re helping us spread joy, unity, and holiday cheer throughout Sierra Madre. We invite you to join us in bringing the winter themed décor in down Sierra Madre to life. Together, we can light up downtown with holiday wonder for all to enjoy.

Winter Sponsorship Opportunities
Snowflake Sponsors – $500 Frosty Friends Sponsor – $250 Holiday Helpers – $50 - 100
Ready to Sprinkle the Celebration? Click on the link to complete the form below and return it to us!

Sierra Madre Events Committee. Sierra Madre’s newest non-profit with many traditional events and activities!

4th of July Parade

Independence Day Parade Presented by the Kensington!

Friday, July 4th
10:00 AM - 12:00 pm
Traveling down Sierra Madre Blvd. Starting at Sunnyside Ave and Ending at Rancho Rd.

Watch parade here! click

The best hometown parade in America!
This is the event of the year in Sierra Madre!

Let’s meet up in real life to share in the beauty of the Sierra Madre!

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